I am a data-driven marketer with 18+ years experience building and launching companies. My core specialties are in growth hacking, creating processes to scale and acquisition strategy.
I strive to have a holistic view of programs I run focused on growth. Colleagues who know me well consider me collaborative, logical, creative and execution focused, as well as, fun to sit next to at lunch.
I Like to stay nimble; I learn quick, I improvise, I get creative. I pose smart questions and get the answers using tried and true strategies like A/B tests, activating viral loops, rigorous testing and optimizing.
KPI’s are my guiding lights. Analytics my path. I implement the right technologies to make data-driven decisions and power growth. In other words, I obsess over the numbers.
Each touch point with your potential customers or customer is measured, tested and optimized. I rely on data-driven experiments, analysis and learnings help grow your business.
I’ll leverage Inbound, Social and Influencer Marketing, Pay Per Click (PPC), Display Ads & Remarketing- utilizing the channels where your future customers are, leveraging tactics and learnings to drive acquisition.
I'll work with you to understand your current efforts & business. Then identify where we can make an impact and set a strategic roadmap that focuses on customer acquisition and development.
I'll research competitors, analyze keyword traffic, create content, design landing pages, place pixels, you name it. My focus is on delivering results.
Let me know you stopped by!